Francis Bacon Essay Example for Free

Francis Bacon Essay Sir Francis Bacon was an English philosopher, statesman, scientist, jurist, orator and author. In 1597 he wrote a short story called â€Å"Of Revenge†. When I came across the short story in my book Reading Literature and Writing Argument I became interested in the story after reading the title. Revenge always happens to be a very interesting topic, typically filled with drama or action. After reading I began to ask myself some questions. Why might someone seek revenge? Is revenge ever justified? After I was able to finish reading Of Revenge I decided that I should summarize his story to get a better understanding of his views on revenge. I observed that Bacons main argument is that revenge is usually something that never produces a good outcome and is typically only viewed as just if it publicly deserved. He views revenge as a perversion of the law. The first wrong is governed by the law and the act of revenge is outside the law. He states that ignoring a wrong makes a man superior to the person who committed the first wrong. He then points out that wise men have enough to do with the present and the future. Since a wrong in the past cannot be made right, it is best to concentrate on the present and future (academia). So why do people do it? I began my research on Google. I thought it would be good to start searching with â€Å"why do people seek revenge? † According to Apa. org, historically, there are two schools of thought on revenge. The Bible, Exodus 21:23 instructs us to give life for life, eye for eye, tooth for tooth, hand for hand, foot for foot to punish an offender. But more than 2,000 years later, Martin Luther King Jr., responded, The old law of an eye for an eye leaves everybody blind (APA. org). It seems that the concept of revenge has been in the minds of people since the beginning of time. There are some questions you must ask yourself in order to analyze revenge itself. If someone was to kill a member of your family, are you entitled to killing an equal valued family member of theirs? If someone blows up your house, are you entitled to blow up the other person’s house? While it may seem fair in some cases, how much better than the other person are you when you have committed an equal horrible act? These questions made me think about revenge as a whole. It seems that any way you put it, revenge always appears to others as a negative act. While this is great evidence in helping me understand vengeance this still does not explain why people seek revenge. As Francis Bacon states â€Å"This is certain, that a man that studieth revenge, keeps his own wounds green, which otherwise would heal, and do well (Folger. edu) To understand his idea I began to break down the quote. He claims that whenever a man is focused on revenge, [it] keeps his own wounds green. I feel that by referring to the color green he is actually referring to the â€Å"sickness† of being possessed by revenge because they plague the wounds and mind. When saying â€Å"which otherwise would heal† he’s referring to overcoming the wrong-doing that the others have done upon him that will happen over time anyways. When someone does wrong onto someone else, sometimes they may be plagued with the thoughts of revenge when otherwise things would end there. Still, there’s the question is it justified? As I sifted through the links provided on Google, I came upon the website emotionalcompetency. They state that â€Å"revenge is directed passionately at a specific target with the intent of doing them harm because you believe they have intentionally done you harm† (emotional competency). Usually people feel they have been attacked in some way or suffered an unjust loss or injury. They are feeling anger, hate, jealousy, envy, and or shame towards the situation. Sometimes people are simply humiliated. If another person made them feel powerless, foolish, ridiculous, stupid, or ashamed people might try seeking revenge against them. Other times they may feel they have to defend their honor whether it is for themselves, their family, their ancestors, or another group they identify themselves with. So it goes deeper than just hurting someone’s feelings. This helped me understand that a negatively emotional event triggered the victim to seek equal damage for another person’s actions. You must completely shatter one’s peace of mind to the extent that they cannot get the issue out of their heads for them to seek revenge upon you. Now that I have analyzed these readings I have come up with a few more questions. Just because you are emotionally distraught, does that enable you to seek revenge without punishment to yourself? I must now differentiate a just and an unjust revenge. Bacon then ends by pointing out that public revenge on bad leaders is for the most part fortunate; as that for the death of Caesar; for the death of Pertinax; for the death of Henry the Third of France; and many more† (psu. edu). He also reminds his reader that private revenge is unfortunate. † While Bacon is in favor of publicly punishing and humiliating authority figures that have done wrong, he still attempts to appeal to a higher sense of moral superiority (enotes). Bacon points out that ignoring a wrong makes a man superior to the person who committed the first wrong. Since nothing can change past events, wise men, Bacon claims, are able to live in the future and disregard past wrongs that they have suffered (Academia). So we come back to the same questions. Why might someone seek revenge? Is revenge ever justified? Francis Bacon in his short story Of Revenge discusses that revenge is usually something that never produces a good outcome and is typically only viewed as just if it publicly deserved. He lists the just deaths of a few old world leaders while appealing to a higher morality by believing that private revenge is just as bad. This essay has slightly swayed my view on revenge. It helped me open my eyes to the fact that I would be no better than my oppressor if I sought to vengefully harm them. He ends with the final statement â€Å"Nay rather, vindictive persons live the life of witches; who, as they are mischievous, so end they unfortunate†(psu. edu) The people who live the lives of negative, vengeful people will have to suffer the consequences of their way of living.

Personal Writing - Learning to understand Essay Example for Free

Personal Writing Learning to understand Essay As usual George stopped at the local sweet shop on his way to school. It was the same old woman at the counter: Mrs. Meridew. She never smiled or thanked anyone. Gorge was not really bothered by this since he only went to the shop to buy sweets. 50p of Cola Bottles and 20p of the Suga Snakes. George always ordered the same thing so the old woman had started packing his sweets before he had finished telling her his order. As he headed out of the door, with the sweets safely in his pocket, he saw his older brother, David, walking to school with a girl he had never seen before. She was short, about five feet tall, with auburn hair. She was walking behind David and she occasionally ran ahead to say something and then returned to her position, behind him. He watched them both turn onto the school road and then made his way to the school as well. He got to the school gates just in time to see them both entering through the main entrance and going to their separate classrooms. He didnt see either of them for the whole day. George got home at around 4 oclock and called for his brother who appeared not to be home. His parents were at work so it was just him and Ginger, his old and fragile cat. He got changed and made himself something to eat when he heard the front door open and the voice of his brother calling for him. David was not looking his normal self. His face was seemed as though he was hypnotized and his eyes were full of exhaustion. He dropped his bag and without another word, he made his way upstairs, supposedly to his room. After about half an hour, George decided to check on how his brother was. He quickly climbed up the stairs and walked into Davids room without knocking. David was at his desk and as soon as he saw George standing in the doorway, he rushed to clear everything, from his desk, out of site. Why didnt you knock? David screeched. Why does it matter? It only could if you had been doing something, eh? George was getting cheeky. There was just a look of plain rage on Davids face. George thought it would be the best thing to leave the room, so he did, and went downstairs. He knew now that there was something suspicious going on between David and the girl he had seen walking with him. He just needed to read those letters to find out what was going on. He shouldnt really interfere with his brothers life, should he? Suspiciousness got the better of George and the following morning, he was going to try hard to get his brother out of the house, but David left much earlier than normal without George even trying. This was his perfect chance to read those notes David had been writing yesterday evening. He hurried up the stairs and scampered along the landing to Davids room. He had to open the door quietly since his mum was still asleep in the room next door. David had evidently cleaned up his room before leaving; the bed had been made and all his belongings were in position. George went straight for Davids desk and started to empty its contents onto the floor. The pile he was making was getting bigger, but there was no sign of any sort of abnormal letters or pieces of writing. Could he have known that George was going to rummage through his room? George started to replace everything back into Davids desk as it was before his careless search. Just then, there was the sound of the front door being swung open very loudly. He knew at once what had happened. David had realized that he had left George at home and now had rushed back to make sure he didnt go through his room. GEORGE! WHERE THE HELL ARE YOU! David was screaming at the top of his voice. George could hear him running around looking for him downstairs as he was stuffing all of the bits of paper and books into Davids desk. George heard him running up the stairs and his speed of clearing up the mass got faster, but not quite fast enough as David burst in the room. His hair was in a state and his face was burning with fury. He was very wheezy and was spitting at odd moments. George felt nothing, but the greatest fear, as his brother looked as though he would murder him, there and then

Comparison of Privacy and Communication on Social Networking

Comparison of Privacy and Communication on Social Networking I propose to conduct a research on the topic- A cross-cultural comparison of privacy and communication on Social Networking Sites between India and United Kingdom. Abstract My research will try to examine the cross cultural differences in the context of sharing personal information on Social Networking Sites (SNSs) and the various aspects of online privacy between the college students in India and the United Kingdom. To begin with, the research will require the students to complete a paper based survey with a variety of questions regarding their attitudes towards sharing personal information on social networks and privacy. It will also seek to better understand the behavioural issues by studying their communication pattern. The emphasis of this research will remain on identifying the commonalities and differences in the communication patterns and attitudes towards privacy between the Indian and UK students by conducting an empirical research. Literature Framework We define social network sites as web-based services that allow individuals to (1) construct a public or semi-public profile within a bounded system, (2) articulate a list of other users with whom they share a connection, and (3) view and traverse their list of connections and those made by others within the system. The nature and nomenclature of these connections may vary from site to site. While we use the term social network site to describe this phenomenon, the term social networking sites also appears in public discourse, and the two terms are often used interchangeably. We chose not to employ the term networking for two reasons: emphasis and scope. Networking emphasizes relationship initiation, often between strangers. While networking is possible on these sites, it is not the primary practice on many of them, nor is it what differentiates them from other forms of computer-mediated communication (CMC). What makes social network sites unique is not that they allow individuals to meet strangers, but rather that they enable users to articulate and make visible their social networks. This can result in connections between individuals that would not otherwise be made, but that is often not the goal, and these meetings are frequently between latent ties (Haythornthwaite, 2005) who share some offline connection. On many of the large SNSs, participants are not necessarily networking or looking to meet new people; instead, they are primarily communicating with people who are already a part of their extended social network. To emphasize this articulated social network as a critical organizing feature of these sites, we label them social network sites. Social Networking Sites (SNS) have achieved phenomenal success since the launch of sixdegrees.com in 1997. Original sites such as Friendster, Lunarstorm and MiGente, are now all dwarfed by the phenomenally successful Myspace1, and Facebook2. A useful historical record of the development of Social Networking sites was made by Boyd and Ellison in 20073, although more work is needed to understand the gratifications delivered how users derive a sense of identity and the cross cultural implications to users. The goal of this short paper is to weave digitization, identity and community into an analysis that is both historically rigorous and conscious of contemporary innovations. Launch Dates of Major Social Networking Sites (SNSs) Source: Social Media Graphics Among undergraduate college students, the three most visited social networking websites are Facebook, MySpace, and Friendster, with one study reporting Facebook use as the most popular at 90% (Stutzman, 2006) while another study reports Facebook use as most popular with 78.8% who à ¢Ã¢â€š ¬Ã‹Å"à ¢Ã¢â€š ¬Ã‹Å"sometimes or à ¢Ã¢â€š ¬Ã‹Å"à ¢Ã¢â€š ¬Ã‹Å"often use Facebook (Hargittai, 2007). Undergraduate students using Facebook averaged 10à ¢Ã¢â€š ¬Ã¢â‚¬Å"30 min daily use for the time categories and averaged 150à ¢Ã¢â€š ¬Ã¢â‚¬Å"200 friends for the friend categories (Ellison, Steinfield, Lampe, 2006). Students and alumni use Facebook to communicate, connect and remain in contact with others (Acquisti Gross, 2006; Charnigo Barnett-Ellis, 2007; Ellison et al., 2006). There are conflicting reports whether Facebook is used for dating with one study that reports such use (Charnigo Barnett-Ellis, 2007), while another study reports that students do not use Facebook for that purpose (Acqu isti Gross, 2006). Also, undergraduate students typically use Facebook for fun and à ¢Ã¢â€š ¬Ã‹Å"à ¢Ã¢â€š ¬Ã‹Å"killing time rather than gathering information (Ellison et al., 2006). Although Facebook is very popular among students, others have profiles on it too. Over the past decade, the communication uses of the Internet have become a very important part of young peoples lives (e.g., Gemmill Peterson, 2006; Jones, 2002; Lenhart Madden, 2007; Subrahmanyam Greenfield, 2008). Social networking sites are the latest online communication tool that allows users to create a public or semi-public profile, create and view their own as well as other users online social networks (Boyd Ellison, 2007a), and interact with people in their networks. Sites such as MySpace and Facebook have over 100 million users between them, many of them adolescents and emerging adults. Although research on young peoples use of social networking sites is emerging (e.g., Boyd Ellison, 2007b; Ellison, Steinfield, Lampe, 2007; Valkenburg, Peter, Schouten, 2006), questions remain regarding exactly what young people do on these sites, whom they interact with on them, and how their social networking site use relates to their other online (such as instant messaging) and off line activities. Furthermore, because of the potential to interact with known others as well as meet and befriend strangers on these sites, it is important to study the nature of their online social networks in order to get an understanding of how such online communication relates to young peoples development. The goals of the present study were to explore emerging adults use of social networking sites for communication and examine the relation between their online and offline social networks. Given the vast array of information that can be shared and the number of users, concerns regarding security and privacy issues are a recurring issue (Acoca, 2008). Some concerns involve potential threats to personal safety from the abundance of information that is assumed to be available and accessible about an individual on their online profile. Specifically, there are concerns regarding identity theft if users provide too much information (e.g., birth date, address, phone, full name etc.). In addition, there are concerns for personal safety for vulnerable users who could be stalked, or otherwise threatened. A less commonly considered threat is the possibility of social risk as a function of self-identification with minority or stigmatized groups. Although some of these concerns have surfaced in the popular media (e.g., news.cnet.com), there is little empirical investigation documenting how much and what kind of information is present in personal FACEBOOKà ¢Ã¢â‚¬Å¾Ã‚ ¢ profiles to determine the potential for threats of any type, nor is there any information regarding how users differ in the information disclosed in their profiles to provide clues as to who is most likely to be at risk. India is ranked fourth in the world in terms of the Internet users. It had a total population of 1,147,995,898 people by the year 2008, out of which 81,000,000 people were using the Internet which makes 7.1% of the total population of Internet users (Internet World Stats, 2009). Social networking is catching on fast. About 56 percent users do both social and professional networking on the Web, while 29 percent do only social networking (Madhavan, 2007). There are about 10 million people who are on social networking sites. What started with the popularity of Orkut in India has now become a cultural revolution. Even most of the schools going teens have an account on some social networking site (Java, 2007). Out of the total social networking users in India, only 1 mn to 2 mn (only 10% to 20%) are on Indian social networking sites. According to a recent report by comScore, Inc. (Mishra, 2009), visits to the social networking sites have increased by 51 percent from the last year. The stu dy also found that global social networking brands continued to gain prominence in India during the last year, with Orkut, Facebook, hi5, LinkedIn and MySpace each witnessing significant increases in visitation. Orkut reigned as the most visited social networking site in December 2008 with more than 12.8 million visitors, an increase of 81 percent from the previous year. Facebook, the second most popular social networking site, had 4 million visitors, up by 150 percent since last year. To make its position strong in the Indian social networking market, Facebook has launched an Indian interface which helps local users to connect with their friends in 6 different languages e Hindi, Punjabi, Tamil, Malayalam, Telugu and Bengali. This move allows users to choose any of the six languages and use it as per their convenience by selecting the language tab. MySpace also promotes a lot of India specific content like promoting musical talent and even taking their talent abroad thereby upliftin g the Indian culture. It is followed by local social networking site Bharatstudent.com with 3.3 million visitors (up 88 percent) and hi5.com with 2 million visitors (up 182 percent). Other popular networking sites in India featured in the list in descending order are ibibo, MySpace, LinkedIn, BigAdda and Fropper. Top Social Networking Sites in India by Unique Visitors December 2008 vs. December 2007 Total India e Age 15+, Home/Work Locations (excluding visits from cyber cafes, mobile phones and PDAs) Source: comScore World Metrix Users Demography for the United Kingdom Source: Socialbakers (2010) User age distribution on Facebook in United Kingdom Source: Socialbakers (2010) Male/Female User Ratio on Facebook in United Kingdom Source: Socialbakers (2010) Age Growth on Facebook in United Kingdom Source: Socialbakers (2010) Top 10 Countries on Facebook Source: Socialbakers (2010) Research Strategy The process will be initiated by the collection of social network data through a survey of Indian and UK college students. The population sample chosen for this research purpose will be a specific number of college going students in India and UK (to be decided at a later time). The sample will be restricted to a few hundred students from each country so as to make it easier to do a survey research. The student will be encouraged to participate and share their views on the subject of content sharing and privacy. The information provided by them will solely be used for the educational research purpose. The survey employed in this study will be based on a popular survey used previously by Pew Internet and American Life Project among American teenagers. The survey used in this research may differ in some ways to adjust the variations from previous similar researches. A copy of the original survey questions is available to consult on the Pew Internet and American Life Project website. The responses in the original survey were categorical, thus quantitative analysis will require performing chi-square (à Ã¢â‚¬ ¡2) test. Collection of data The primary data for this research will be collected by conducting a survey based on numerous questions that will seek to answer the questions based on information sharing and the degree of privacy maintained by students in their social profiles. The type of information sought is presented in the next section in the form of tables. However the level of information has been limited and the original research is expected to be more comprehensive in nature and may include more variables and situations. Other secondary data presented in the research will be collected from various social networking sites, social networking research services, network usage statistics, sharing and privacy reports published by various organizations. Research Methodology The purpose of this research determines its methodology. It will be a comparative study of Indian and UK college students attitudes and behaviour towards communication patterns and controlling privacy on Social Networking Sites (SNSs). Research Questions How do the students in India and UK differ in reference to privacy on Social Networking Sites? How do the students in India and UK differ in reference to communication patterns on Social Networking Sites? The college students in India and UK will be contacted through friend lists of my own friends on prominent SNSs. I will encourage my friends to persuade their friends on SNSs. Later on I will segregate the lists of Indian and UK college students for the purpose of comparison. I am expecting a response rate of nearly 60-70 percent. The results will be formatted according to the following tables. Table 1. Public Nature of Social Network Site Profile Degree to which your online social profile is public India N= X United Kingdom N= Y Visible to everyone Visible to friends of friends Visible only to friends Table 2: Attitude towards sharing personal information on SNSs Is it alright to share the following information on social sites? India United Kingdom à Ã¢â‚¬ ¡2 N df p State in which you live City in which you live College name IM Screen Names Birth date Family members names Relationship (s) Email address (es) Links to other personal blogs or websites Mobile Number Table 3: Types of information shared on SNSs Would you share the following detail on your social profile? India United Kingdom à Ã¢â‚¬ ¡2 N df p Surname Photos of yourself Photos of your friends Photos of family members City name High School name Email addresses MP3 files Video content Events list Birthdays Table 4: Response to contacting by strangers How would you normally respond to a strangers friend request? India United Kingdom Completely ignore Respond positively Decline the request Block the user Block and report the user to avoid further contact Table 5: Communication patterns on SNSs Do you usually do the following? India United Kingdom à Ã¢â‚¬ ¡2 N df p Post messages on friends wall or comment on their posts Send private messages to someone on your friend list Send private messages to someone not on your friend list Poke your friends Poke your friends friends

Spiritual Healing :: essays research papers fc

An Exploration of Spiritual Healing   Ã‚  Ã‚  Ã‚  Ã‚  Throughout time, mankind has constantly been seeking ways to maintain their health and to cure those that had not been so fortunate in that task. Just about everything has been experimented with as a cure for some type of illness; whether physical or mental. There is also a third type of illness that can and is addressed, which is healing on the spiritual plan. According to research, most of the spiritual healers are concentrated in primitive societies and undeveloped areas of the world. However, there are still undertones of reliance on spiritual healing in modern medicine today and there are some in civilized, well developed parts of the world that have rejected modern medicine all together and adopted alternative healing methods. Even a person who does not believe in a higher being actually takes part in this type cure simply by allowing the chemical medicines in his/her body to mend what is wrong. No matter what class of society a person is in, no matter how a dvanced that particular country is, there will always be traces of spiritual healing if not all-out practicing of it; and it is and will continue to be a significant part of any healing process, large or small.   Ã‚  Ã‚  Ã‚  Ã‚  There are numerous names for spiritual healers, but for simplicity’s sake and the fact that the concentration is on American Indian Medicine, all spiritual healers will be lumped together as ‘Shaman’ unless otherwise specified. This does not mean that all healers will hold the same beliefs, or that a particular belief is not even held by a group known as Shamans, but rather a different type of healer. The grouping is just so that a detailed and confusing explaination of all the subsections of healers. If necessary, there will be specifications. Again , for clarification, definitions are provided to clear up any confusion. A Shaman is a person anchored securely in both the physical world and the spiritual realm-- a mediator if you will(Shamanism 1). Therefore, Shamanism is a way of life revolving around interaction of the spiritual and physical worlds(Shamanism). The Shaman does not solely exist as other humans do; they lead a totally different life in conjunction with their earthly duties within their tribe. The two are not separate by any means; one has direct impact on the other, or so it is believed by those who study this form of healing.

Data Management and Metadata Essay -- Computer Science

"Although fully searchable text could, in theory, be retrieved without much metadata in the future, it is hard to imagine how a complex or multimedia digital object that goes into storage of any kind could ever survive, let alone be discovered and used, if it were not accompanied by good metadata" (Abby Smith). Discuss Smith's assertion in the context of the contemporary information environment Introduction In the world of preservation and library science the common focus is on preserving content, ensuring its longevity, findability, and a stable consistent metadata and technology solution, However we live in an age where everyone is a publisher of some form, and more consistently the content they produce will be in a digital rather than analogue form. Within that content there will always be varying amounts of metadata, some will be populated with an immense detail and granularity, some content will have been created with no human intervention to add additional information to it. In fact much of the digital material produced will have been done so by people who have no concept of metadata, and no inclination to know about it or time to use it. The question raised by Smiths statement highlights many of the issues around data preservation and digital content, with metadata only being a part of those issues, but integral to the ongoing management of the massive influx of digital content being produced. Metadata Issues Lets begin with a potentially frightening piece of I.T. market research. â€Å" In 2010 the amount of digital information created and replicated worldwide was nearly 1,203 exabytes, (an exabyte is billion gigabytes or 1018 bytes)† IDC [1] With the amount of data growing exponentially year on year one could ask, ... ... 9. http://annotator.imense.com/info/ accessed 12-12-2010 10. http://www.virage.com/rich-media/index.htm accessed 12-12-2010 11. Board, Technology Strategy, Metadata production tools MAINSTREAM COLLABORATIVE R & D FUNDING Metadata production tools 2011 http://www.innovateuk.org/_assets/pdf/competition-documents/metadataproductiontoolscompetition.pdf accessed 02-01-2011 12. Bulterman, D.C.a., â€Å"Is it time for a moratorium on metadata?† IEEE Multimedia 11, no. 4 (October 2004): 10-17 (Bulterman, 2004) 13. Shah, Chirag. â€Å"ContextMiner: Supporting the Mining of Contextual Information for Ephemeral Digital Video Preservation.† International Journal of Digital Curation 4, no. 1 (2009): 175-192. http://ijdc.net/index.php/ijdc/article/view/111. 14. http://tagger.steve.museum/ accessed 21/12/2010 15. http://www.flickr.com/photos/library_of_congress/ accessed 21/12/2010 .

Extracurricular Activities Essay -- High School Education Essays

Extracurricular Activities Research was performed on the claim of fact that students involved in extracurricular activities receive higher grades than those not involved in activities. This topic was studied because high school budgets are meager, and the administrations of these schools want to spend the money efficiently. Consequently, funding for extracurricular activities may be decreased. This report examines the correlation between extracurricular activities and academic performance. Scope The scope of the investigation only includes high school students and the relationship between their involvement in activities and their academic performance. Some collegiate level studies were used since the benefits of extracurricular activities in high school and college are the same. Methods Three experts in different fields that have knowledge of this area of research were interviewed. Laura Bestler, assistant director of student activities at the Iowa State University Student Activities Center, was interviewed since she is an expert on the activities that take place on the Iowa State campus and the benefits students attain by becoming involved in activities. Matt Craft, president of the Government of the Student Body at Iowa State University, was also interviewed because the Government of the Student Body, or GSB, supports and funds many campus activities. The intention of this component of the research was to discover why the GSB finds extracurricular activities so beneficial that they choose to financially support them. Erin Fowkes, a high school counselor at Battle Creek-Ida Grove High School in Ida Grove, Iowa, was interviewed to obtain information as to why it is important for students to participate in activ... ... do involved students get better grades? Does it matter what type of activity the student is in? Why are clubs and organizations funded by the university? How are activities a vital component of a well-rounded education? Works Cited Berson, Judith S. (1996, March). Stuent Perceptions of the Intercollegiate Athletic Program at a Community College. Paper Presented at the Annual Convention for the National Association of Student Personnel Administrators, Atlanta, GA. ERIC Document ED404607. Bestler, Laura. Telephone Interview. 11 Oct. 1999. Craft, Matthew. Telephone Interview. 11 Oct. 1999. Fowkes, Erin. Telephone Interview. 11 Oct. 1999. Rombokas, Mary. (1995, October). High School Extracurricular Activities and College Grades. Paper Presented at the Southeastern Conference of Counseling Personnel, Jekyll Island, GA. ERIC Document ED391134.

Advertisement Is Manipulation

Advertising: Information or Manipulation? (Argumentative essay) [pic]Advertising is a way of getting a product or an idea to the general public to advertise the positive aspects of it. Advertising is a good way of  persuading  the people to purchase a product or believe in an idea that the advertisement presents. Advertising has many forms. They come in  propaganda or in mass media. (Television commercials) Traditional advertising is meant for  persuasion and is made to give off positive aspects (information) about a object or specifically a product to make them purchase or believe in the ideas that the  advertisement provides.This is not true present day. The present day advertisement evolved and now brainwashes the people to buy or believe in the things in the advertisement. Advertisement is made for persuasion but people have used this tool to actually control the thoughts of many people. For example, subliminal messages are contained in many different advertisements ava ilable today. Subliminal messages are very unethical. These messages are hidden in words or drawings to control the people. Subliminal messaging is one unethical way of advertising.Following ethics decides whether the ad is made for information or manipulation. If the ad contains unethical ways of persuasion then it is made for manipulation. The quote â€Å"if we follow ethics we face negative consequences† explains the ads that are available today. Many companies threw ethics out of the window. following ethics means less sales and less effectiveness. For the huge benefit they crave, they threw ethics and joined the dark side. Now advertisement are  solely  made to persuade people to pay more money than the actual cost of the product or an idea.These ads (most of them today) are mainly legal scams pasted in the window of your nearby super market. Is advertising the definitive way to make us informed in our daily decision making or is it just an exceptionally authoritativ e kind of mass deception that companies use to persuade their consumers and prospects into buying their services or products that they (buyers) do not need? In the global market, consumers have been exposed to ever ever-increasing amounts of advertising message.Consequently, the openings geared towards advertisement by firms have been on the rise to make sure that the buyers get the information. The paper presented here will carefully examine whether advertising is aimed at provision of information to the general   public and passing useful information to the customers or just to manipulate them and lure them into buying. Advertising can be used interchangeably with the word marketing. Talking of marketing draws our minds initially to money, services, goods and more importantly consumers.The role of advertising should be to help the society and the public at large through adequately correctly providing information concerning services and products that are produced. Advertising is a kind of communication that is untended to persuade people; readers, viewers and listeners to take some action. Another definition of advertisement as described by various researchers is; the non- personal communication of information concerning products, ideas or services in a normally persuasive way which is paid for by the sponsors and passed on through various mass media.On the other hand, the term manipulation has a meaning of giving malicious/ false information on a particular issue with an intention of achieving ones objectives. Manipulation basically makes use of lies to bring about benefits. There is a risk here though as if all the companies engage in spreading lies or false information about there products, the consumers will discover the truth and eventually the companies’ integrity in the eyes of the people will be lost, a fact that makes them to be extra smart in their manipulation undertakings.Advertising can be categorized into two throughout this research. O ne category is the innocent way of giving information to customers concerning a given product or service while facing them. There is a second category of that has a manipulative outcome on people. In all circumstances, people exposed to one or another kind of advertisement are driven in to purchasing products purchasing they may not really have needed. This is the image of manipulation in advertisement that makes consumers more commodity fetishists.